Solutions

Turn your customer data into better marketing outcomes.

Every organisation has different data, customers and commercial goals. AUDIENCES gives you the software to turn the customer intelligence you already have into audiences you can activate across the media ecosystem.

Whether you're a brand looking to improve media performance, a publisher unlocking more value from your audiences, a retailer connecting customer intelligence to media, or a data provider making your data more actionable, AUDIENCES helps you put first-party data to work.

For Advertisers

Activate first-party data without increasing risk.

For Retailers

Turn customer insight into performance across media and commerce.

For Retail Media

Power retail media networks without exporting data.

For Publishers

Monetise insight to support independent journalism without compromising audience trust.

For Platforms (SSPs and DSPs)

Enable first-party activation without becoming a data processor.

For Data Providers

Distribute value, not datasets. Your data is valuable because it’s trusted.

Fresh Thinking

Latest Insights

Fresh thinking on first-party data, audience strategy, and the trends shaping smarter marketing.

Meet AUDIENCES at egta’s Marketing & Sales Meeting in Amsterdam

AUDIENCES Co-Founder & CCO Matt Wilkinson will be speaking at egta’s Marketing & Sales Meeting in Amsterdam on 7–8 October, joining broadcasters and media leaders from across Europe to discuss the future of advertising, data and audience activation.

Privacy and performance: it's time to rethink how we activate data

Molly Peake, Chief Customer Officer at AUDIENCES, explores how brands, publishers and data owners can unlock the commercial value of first-party data without compromising privacy, performance or control.

Scaling intelligence Shouldn't Mean Scaling Data Movement - Latest Article From Signal & Noise

As DMEXCO puts Scaling Intelligence in the spotlight, our latest article with Signal & Noise asks whether the advertising industry is ready to rethink how it activates customer data.

Ready to Start?

Talk to us about how AUDIENCES can support your organisation's first-party data activation — safely, at scale, and entirely inside your cloud.