Simple, Fixed-Fee Pricing That Scales With You.
Every plan runs inside your own cloud for a fixed fee. No usage meters, no data copies and no surprise bills as your audiences grow.
Team
For a single marketing team activating first-party data from one source.
Audience segments
Single sign-on (SSO)
1 data source
1 workspace
Enterprise
For organisations sending conversions back to their media platforms.
Everything in Team, plus:
Conversions API (CAPI)
2 data sources
Group
For multi-brand groups that need partner data and access control.
Everything in Enterprise, plus:
2nd & 3rd party connections
Unlimited data sources
Role-based access (RBAC)
2 workspaces
Vendor
For data providers and platforms running many client workspaces.
Everything in Group, plus:
Unlimited workspaces
Diagnostics
All plans deploy inside your own cloud and include audience segments and single sign-on. Talk to our team for a tailored quote.
You Shouldn't Pay More Just Because Your Audiences Grow.
Consumption-based platforms charge more the more you activate. AUDIENCES is priced as a fixed fee, so your teams can build, refresh and activate audiences as often as they need without watching a meter.
One Predictable Fee
Every plan is a fixed fee. No charges per record, segment or activation, so budgets hold steady as your programme scales.
Your Data Stays In Your Cloud
AUDIENCES runs inside your existing cloud environment, so there is no data to copy into another platform and no consumption-based data taxes.
Compare Our Plans.
Every plan runs in your cloud. Choose the depth of activation, data and governance your organisation needs.
Choose the plan that fitsTalk to our team for a tailored quote. | Team | Enterprise | Group | Vendor |
|---|---|---|---|---|
AUDIENCES & ACTIVATION | ||||
Segments Build and refresh first-party audience segments | | | | |
CAPI Send conversions to media platforms via Conversions API | — | | | |
Connection to 2nd & 3rd parties Bring partner and third-party data into your audiences | — | — | | |
DATA & WORKSPACES | ||||
Data sources Connected customer data sources | 1 | 2 | Unlimited | Unlimited |
Workspaces Separate spaces for brands, teams or clients | 1 | 1 | 2 | Unlimited |
SECURITY & GOVERNANCE | ||||
SSO Single sign-on with your identity provider | | | | |
RBAC Role-based access control for users and teams | — | — | | |
MONITORING | ||||
Diagnostics Platform health and activation diagnostics | — | — | — | |
Team
For a single marketing team activating first-party data from one source.
AUDIENCES & ACTIVATION | |
Segments Build and refresh first-party audience segments | |
CAPI Send conversions to media platforms via Conversions API | — |
Connection to 2nd & 3rd parties Bring partner and third-party data into your audiences | — |
DATA & WORKSPACES | |
Data sources Connected customer data sources | 1 |
Workspaces Separate spaces for brands, teams or clients | 1 |
SECURITY & GOVERNANCE | |
SSO Single sign-on with your identity provider | |
RBAC Role-based access control for users and teams | — |
MONITORING | |
Diagnostics Platform health and activation diagnostics | — |
Frequently asked questions
Didn't find your answer? Our team is happy to talk through your data, your media and the plan that fits.
How is AUDIENCES priced?
Every plan is a fixed fee rather than usage-based, so you're never charged per record, segment or activation. Talk to our team for a quote based on your data, your media partners and how your organisation is structured.
Which plan is right for us?
Team suits a single marketing team starting with one data source. Enterprise adds Conversions API and a second source. Group is built for multi-brand organisations that need partner data and access control, and Vendor is for data providers and platforms running many client workspaces.
What is CAPI?
CAPI (Conversions API) sends conversion events from your first-party data straight to media platforms, improving measurement and optimisation without relying on third-party cookies.
What counts as a data source?
A connected source of customer data, such as a Snowflake or Databricks environment, that AUDIENCES builds audiences from.
What is a workspace?
A separate environment with its own users, audiences and destinations, used to keep brands, teams or clients apart.


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